Management of Food and Beverage Operations eBook

The seventh edition of the Management of Food and Beverage Operations embodies the spirit of hospitality and its role in the success of every type of foodservice operation. This edition discusses updated industry trends, technology advancements, increased emphasis on the social responsibility of sustainability and other recent developments in the industry.Learn new digital marketing strategies with step-by-step guidelines to respond professionally to all feedback on social media sites. Learn about designing menus that can be accessed through electronic devices and decode an analysis of your menu to outshine the competition, differentiate your brand and increase sales.

Each chapter has a technology-focused element to help managers improve daily operations. These features include tips and provide awareness to internet-based tools that successful managers use to enhance the business, extend their companys presence, and maximize efficiency. Engage with the most up-to-date, diverse and technologically advanced Food and Beverage textbook on the market.

Author: Jack D. Ninemeier, Ph.D. and David K. Hayes, Ph.D.

©2022, 13 Chapters, Digital

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